Bắp
Xào
Brand Identity, Key Visual, Packaging
The project was proudly approved and featured on Packaging of the World.
A Saigon-style stir-fried corn brand rooted in simplicity and street culture. With a focus on familiar flavors, quick comfort, and no-frills presentation, the brand embraces a humble, everyday spirit—bringing people back to the warmth of a simple, satisfying bite.
Client
Personal Project
Industry
Food & Beverage
Service
Brand Applications, Concept Design, Key Visual Design, Logo Design, Packaging Design, Visual Identity System, Art Direction
Date
2021
Location
Ho Chi Minh City, Ho Chi Minh, Vietnam
The packaging is designed with the familiar material of foam box
The business card is based on the shape of a corn kernel and features familiar saying of the ladies.
Some products are familiar to Vietnamese people.
Other Projects
Brand Identity, Key Visual, Packaging
