About
Xin chào / Hello / 你好 / 안녕하세요 / こんにちは / Bonjour / Hola / Olá
ART DIRECTOR
when
it counts
I am
PHU LY
a
CREATIVE
at heart
DESIGNER
when needed
LEADER
when
it matters
my SERVICES include

What people say



He brings a rare balance of artistic vision and practical thinking—his work not only looks great but truly performs.
- Ms. Tăng Trân -
Deputy Director of Nam Thanh
Beyond his creative skills, he brings a positive energy that makes collaboration feel inspiring, smooth, and enjoyable.
- Mr. Young Kim -
CEO of QO Design
A young designer with strong creative thinking, plenty of ideas, and very reasonable pricing. I highly appreciate the quality of his designs.
- Mrs. Diễm Phương -
PhD in Cosmetic Science
University of
greenwich
-
FIRST CLASS HONOURS - Bachelor of Arts.
-
FIRST PRIZE of qualifying round of ColorUp Greenwich (2022).
-
BEST STUDENT of the subject (Spring 2021).
-
TOP 3 of the HONOR STUDENTS (Fall 2020).



80+
Domestic & International
PROJECTS
50+
CLIENTS
across
various scales
8,000+
TOTAL FOLLOWERS
across
all social media platforms

Notable
Projects / clients
-
CLIENT - NAM THÀNH: Design Brand Identity for them, a leading construction company involved in the Long Thành International Airport project, Trống Đồng Stadium project, ...
-
PROJECT - BẮP XÀO: Featured on Packaging of the World - a globally recognized platform that curates and showcases only outstanding packaging designs from around the world. Being featured here is a mark of high-quality and well-recognized design.

Achievement
Proud of every milestone along the way.






I’m known for
high level of expertise & professionalism, along with a versatile aesthetic that bridges
INTERNATIONAL (global, contemporary) aesthetic
and VIETNAMESE (asian cultural) influences.
I lead with
ART — helping brands express a distinct identity and unique voice
then ground it in PRACTICALITY, ensuring the work remains effective and drives sales.











